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Data-Driven Versus Concept-Driven Visualizations

By |August 18th, 2014|Categories: B2B Infographics, Business Sketches|

Academia is Concerned About Driving Concepts Just Like Frame Concepts Came across an article by Kim Kastens - Data-Driven Versus Concept-Driven Visualizations -  at the Education Center at

Yes, Visual Solutions Can Drive Your Bottom Line

By |August 1st, 2014|Categories: B2B Infographics, B2B Visual Explanations, Visual Marketing Strategy|

Thinking of doing one infographic on one offering or blog post or email campaign is narrow minded. Businesses should step back and think about their goals as

Tough Nut to Visually Crack with a Healthcare Infographic

By |July 29th, 2014|Categories: B2B Infographics, B2B Visual Explanations, Business Sketches, Data Visualization News, Industry Best Practices, Visual Marketing Strategy|

Brainstorming the Community Healthcare Infographic There were a lot of angles one could take We recently had a repeat client open up a new project. Her internal

How Visual Solutions Are Changing Content Creation

By |July 8th, 2014|Categories: Industry Best Practices, Visual Marketing Research|Tags: , , , |

I recently came across an interesting article from Marketing Technology Alert. We all know content is king for lead generation but now with marketing automation, social media

How to Use Infographics in B2B Marketing

By |June 26th, 2014|Categories: B2B Infographics, B2B Visual Explanations, Industry Best Practices, Infographics - Technology, Visual Marketing Strategy|

Anyone will tell you that planning is essential to leveraging your new visual solutions and this includes infographics. I recently came across a useful guide on deploying

Selling without Selling – Using Visuals in Your Go-to-Market Strategy

By |June 23rd, 2014|Categories: B2B Visual Explanations, Business Sketches, Industry Best Practices, Visual Marketing Research, Visual Marketing Strategy|

So You Want More Sales? A very reasonable concern that is typically brought to us here at Frame Concepts is the concern that sales targets are slipping.